Welcoming a new batch at AISFM

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A new dawn, a new beginning, a new set of enthusiastic students ready to learn and grow here at AISFM. The AISFM Students Orientation 2016 was held at N Convention, Madhapur. AISFM Director Amala Akkineni gave the inaugural address and urged students to work hard and realize their dreams. Mr. Shobu Yarlagadda, film producer and the co-founder and CEO of Arka Mediaworks, a film production company known for its works exclusively in Telugu cinema, was the Guest of Honor. Mr. Jayesh Ranjan, Secretary, Information Technology, Electronics & Communications Department, Government of Telangana, was the Chief Guest.

Welcoming the students into the folds of AISFM, Amala quoted our former President of India and renowned scientist ‘You have to dream before your dreams can come true’, and said “each one of you today have had a dream and you have taken a step towards that dream. And here at AISFM we have only one objective, to help your dreams come true, whether it is becoming the next generation screen writer, sound designer, editor, cinematographer or any revolutionary new age professional in film and media. We are here to support you. ”

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Talking about how difficult it was earlier to get an entry in the film industry she said that it was either a privileged individual or a person who joined as an apprentice and spent decades learning about the profession on the job; later on these courses were available aboard and only those who could afford could have access. “Our founder Late. Akkineni Nageswara Rao brought together Annapurna Studios and Film and Media Education Society to start AISFM with a mission to be a global leader in media education, because he understood and recognized the need for this education,” said she sharing thoughts on how AISFM came into being and added, “Driven by collaborations with world-wide studios and an increasing global audience, there is no better time than now to be a part of this industry.”

AISFM Dean Bala Rajasekharuni said that traditionally a school is supposed to be a place of learning and realizing and pursuing your dreams, but the conventional education system, knowingly or unknowingly has done the opposite. There are passionate teachers and passionate students but there has not been until recently a platform to share the passionate subjects in school. “Your generation is blessed with a major shift in the educational world, that arts and media have occupied the center stage. Make a promise to them and you, that you will do beyond your best and realize the value of your foster parents, your teachers, here who will equally care for you and listen to them, so that all of us can facilitate a fantastic learning experience for you and you will go out and make AISFM proud.”

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Shobu Yarlagadda, who has produced the path-breaking and brilliant movie Bahubali: The Beginning, which recorded the highest grossing Indian film within India, addressed the students and shared his thoughts on how important it is to give your best always. “You are definitely at the right place and at the right time. Everything is changing rapidly including the way we produce films. There are a lot of opportunities, a lot of possibilities being thrown up for all of you to express your creativity and find your place in this film and media world. I say you are at the right place because you have come to the this institute where I see that there is very committed management, experienced faculty and the unique thing is that is, that it is connected to one of the big studios in the country, which means that you will get a lot of exposure to practical work which will prepare you well for real-life scenarios,” he said. He added, “Nothing comes easy, you have to give it your best shot, that’s when you walk out a winner. Wish you success and make this institute proud.”

Jayesh Ranjan too echoed the same thoughts about students been at the right place and said, “You are very very lucky in some ways. There are millions of young people in the country today who have been denied such opportunities. The opportunity to reach this level of education, the opportunity to come to a world-class institution, to interact with the best in the profession is an opportunity that very few people get. So, let us use this opportunity to not just enrich your own self by learning new things, by excelling in your craft; but at this time in your life itself, start thinking of how you can contribute back to the society.”

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Later alumnae of AISFM, Keerthika Rajaram, HR Manager, Firefly Creative Studios and Sasindhar Pushpalingam, who are realizing their dreams in their chosen fields shared their learning and how AISFM helped them get closer to their dream.

The orientation session continued with an ice-breaking session for the new students who had a good time getting to know each other, thanks to the activities. Parents of the students then interacted with the faculty and got to know about the school.

See the photos of the day here: http://bit.ly/29FGQKE

Watch the complete video of the interesting session right here:

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