The Man behind the “Visual Treat”: D.o.P of “Bahubali 2: The Conclusion” at AISFM Campus!


SS Rajamouli’s magnum opus “Bahubali 2: The Conclusion” is breaking all records with its successful run at the box-office. The film which is in its second week has garnered an estimated whooping 1000 crore across India, on its second Monday.

Mr. K K Senthil Kumar, D.o.P/Cinematographer of “Bahubali 2: The Conclusion” visited the AISFM Campus for an Interactive session. AISFM hosted a special screening of “Bahubali 2: The Conclusion” for its cinematography students and also for the camera technicians working for Annapurna Studios. Followed by the screening, Senthil was congratulated by AISFM, for the huge success of the film and the impact it is creating on millions of people.


As VFX and storyline are an integral part of the movie, Senthil shared his thought-process and ideas on certain shots of the film.; sharing facts like – the film was shot on 4:3, rather than a 16:9 to purposely serve the IMAX screen. “The directors vision for the complete series was accurate in his head, and as the D.O.P, I helped him execute that vision through my camera. We worked with each other on most of the pre/post production,” said Senthil answering a question posed by one of our students.

When asked about ‘VFX to normal scenes ratio’ in the movie, and how it acts on his decision-making while capturing particular scenes; he said “The key is to keep it simple. I always try to keep it simple while I’m working. I have a list of scenes and I approach each one with the simplest solutions.” he answered.


“As the film had exceeded expectations with the first part of the movie, the director had to take it up a notch, to surpass the audiences’ expectations which were set really high, already,” he added in the Q/A session, which was really insightful for the attendees who could gain behind-the-scenes knowledge about this blockbuster phenomenon taking over the world.

He also mentioned that planning and resource management is really important with a high budget project like Bahubali. He further added that, it took a complete year of pre-production before the sequel’s shoot began. If a brief idea of what has to be projected on screen is fairly accurate in the head, the execution becomes way easier. He mentions the skill-set to be prepared for instinctive decisions as when the shoot happens, improvisation for getting an edge should be done, naturally on a regular basis.

As Bahubali will be known for setting a trend, in the size that it has, it was an honour to have an interaction with the D.o.P of the biggest hit in the cinema industry, making and breaking records, in quality of talent and quantity of revenue, while uniting the world globally with the fascinating art of filmmaking.

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Vlog, the new trend!


Do you have a story to tell? Do you want to do it differently and stand apart? Do you create videos to promote your business? Then consider starting a regular video blog or vlog (as it is popularly known). The term vlog takes off from the word blog, and a vlog is simply a blog in video form. It will not only help business owners discover what works with social media marketing but also help your own little business or pastime.

Make it consistent
The key reason for the success of many vlogs is consistency. If you post a vlog once in a while, you will not gain much traction. Most vlogs that do well have a regular schedule. You might wonder, how using YouTube for vlogging is different from the other ways people use YouTube. Well, the answer is quite simple; the purpose of a vlog is to help people discover you. And to be discovered, think of people who would search for a particular concern, specialty or a simple answer to a question. Think about what a user might like to see or want to know, create a video about the topic and upload it to YouTube.

Make it fun!
The best way to do things on social media and attract an audience is to make the vlog informative and fun. It should not feel like a chore to you, if not that will reflect in your vlog. While you are in work mode, create the week’s videos all at once and schedule them. Pick three topics depending on the area you want to discuss (could be an app, product or tip), record the videos, edit and schedule them for the rest of the week. Easy done!

Ideal format
The ideal format of a vlog is to introduce the topic, deliver information about the topic that viewers would value and give an actionable item that would give results right away. Another format is more of a lifecasting vlog, for example the journey of launching a cook book which is more of a “show, don’t tell,” example, which is a powerful formula.

But whatever your format is, include your call to action at the end, whether it’s to buy the product, join your email list or follow you somewhere. The key point is that the majority of the video should deliver value. That’s what makes the video a vlog and also powerful on YouTube.


What do you want to convey
Before you appear on camera, the important thing to do is to develop a strong message before you begin your video and you need to know what content you need to deliver. You will develop a presence on camera through practice and by focusing on the camera as if it’s a person. Trick here to make you feel comfortable is, talk to viewers the way you talk to another person and you will do much better on camera. If you can talk to people about what you do and how you can help them, you can absolutely make videos.

Increase your reach
Focus on your goals; don’t worry about metrics such as followers, likes and subscribers. Instead of focusing on how many people are following you, focus on how much business you are getting because of your vlog. Another trick to increase reach is to message people and ask them to share the video with anyone else who would find the vlog useful. The share acts as a referral and vlogging will get you more reach than your marketing efforts.

Subscribers are important; it will help your channel be successful and your videos gain momentum. They will receive a notification or see the video in their feeds, when you post a new one and it will encourage them to watch.

What’s popular?
Popular vlogs nowadays are the show-don’t-tell videos, where people shoot videos throughout the day, and are also among the most powerful ones. But make sure that they are interesting, funny and entertaining. Examples of such vlogs are minecraft and unboxing, for which people usually don’t appear on camera; players share cheats and techniques for playing in the former one and the videos tell a short story about receiving and opening a package in the latter.

Make your vlog
Having a product is helpful, but you can create popular vlogs about any topic. You just have to tell a story. Videos about things that are relevant to your city, such as events or tourist attractions, behind-the-scenes videos are other suggestions.

The key is to think bigger than your product and tell the story.

Drone Filmmaking – Master Class & Demo Workshop

The forefront of drone cinematography has paved its way up along the technical aspect of filmmaking in the course of time. A remote controlled operation to capture the flying view through the camera connected to a so made “drone”. As captured footage is meant to ignite a stimulating emotion in the viewers mind, the drone can be controlled in a way to cater to the stimulating emotion that the filmmaker wants to portray.


Venkat C Dilip, Cinematographer (DOP) for Oohalu Gusa Gusa Lade and Jyo Achyuthananda, was at the AISFM campus to conduct a Master Class and a Demo Workshop on how to shoot with a Drone, for our Cinematography students. Venkat, as cinematography is his expertise started off by offering his teaching on the subject of camera, light, composition and then connecting it to cinematography.


Our guest lecturer, followed by the Master Class, arranged a Demo-Workshop where he could demonstrate the process of drone filmmaking. With the help of Venkat, our cinematography students attempted to fly a drone and experiment with it on the footage. With a couple of tries, the demo workshop managed to provide a gainful insight to the students in a broader depth of cinematography. As the students would use such techniques in their future job roles, it gave them a practice on how to get the job done in the future, this particular way.


Venkat mentioned to the students that the vision of the eye is the best element to judge a shot’s authenticity. With the evolution of technology, it has become precisely convincing to execute a filmmaker’s vision on screen. The modes of executing the vision have varied from medium to medium. Speaking of Drones, the technique behind its functioning is fascinating and the best way to know about it is, is to use it. The students during the Q/A exchanged a decent discussion on the nuances and trend from the top cinematographers in the west, doing it right and the assistance of technology needed for achieving the footage.


The medium is still the message. A lot of drone films are experiments to see what can be done. Eventually, those techniques will, hopefully, just become another toolset cinematographers can use, like tracking or Steadicam shots. As various mediums and concepts keep innovating, technology does too. The filmmaker with his equipment in today’s day and age can achieve anything on screen. It’s the idea, the process and definitely the execution in the end that matters. Luckily, though, directors are born tinkerers, so learning a new trick comes easy. It’s even a bit fun.

Here’s How to Use Hashtags!


More than a thousand words have been added to the dictionary last year alone and thousands more have been added over the past few decades, all thanks to social media; but few are as popular, widely used and accepted as the ‘hashtag’.

It has existed for a long time earlier too and was known simply as the ‘pound’ (#) symbol. Yup, the one you use in some online transactions. While initially, hashtags were made popular by Twitter, they are everywhere now and are used on major social networks, including Facebook and Instagram.

Let us explore what a hashtag really is, what makes them so immensely great, and of course how they work on Twitter, Facebook, and Instagram and how you should use them!


What is a ‘hashtag’?
A hashtag is simply a keyword phrase, spelled out without spaces, with a pound sign (#) in front of it. For example, #ThrowbackThursday or #LyricalWednesday are both hashtags. You can use these hashtags anywhere and everywhere in your social media posts; in the beginning, anywhere in between or at the end.

What does a ‘hashtag’ do?
Well, it’s plain and simple. The way the backend of each social platform works is that these hashtags tie conversations from all different users into one single stream and which are easily accessible when you search for a hashtag, clicking on one, or by using a third-party monitoring tool. The post has to be public in order for it to appear in anyone’s search.


What makes hashtags so great?
In 2007 hashtags were a brand new concept and what makes it still great is that the ‘channel’ concept of hashtags satisfies many of the things group discussions do. They are easily accessible with the syntax on social media networks, easy to learn, flexible and work with user behaviours and work on phones (unlike the star key).

The hashtag continues to thrive and are a great way for anyone to make their posts visible and at the same time increase engagement while connecting posts and images together. The important thing is to use hashtags carefully and only when you think they add value. If you use them too much they can be confusing.

So, how many is too many? How long should they be? Where should you use them? And perhaps most importantly, why should you use them? Read on and learn more about how to use them on three different platforms; Facebook, Twitter and Instagram.


How it works on Twitter
A hashtag here helps tie up the conversations of any number of different users into one stream. Even if users who are not connected to one another, talk about the same topic using a specific hashtag then their tweets will appear in the same stream.

How to use hashtags on Twitter
Whether you want to start a new conversation or get involved in an existing one, use a hashtag and publish the tweet from a public account that includes the hashtag.

How to find hashtags on Twitter
If you know the hashtag you want to search for, there are four main ways to search for it; a simple search, an advanced search, monitoring using a third-party tool or by simply typing it directly into the URL.


How do hashtags work on Facebook
Similar to the Twitter platform, a Facebook hashtag ties the conversations of different users into one stream. The only difference here is that unlike Twitter and Instagram, where many people have public accounts and their posts can be seen by anyone, most Facebook posts and accounts are private. If the posts are private then even if individuals are using hashtags, they are not searchable.

How to use hashtags on Facebook
All you have to do is publish a Facebook post to your page or timeline that includes the hashtag. But before that be sure that your post is public if you want people other than your Facebook friends to find it. To make a Facebook post public, click on the button to the right of ‘Post’ and choose ‘Public’ from the dropdown menu and once you publish the post, the hashtag becomes a clickable link, which leads to the hashtag page.

How to find hashtags on Facebook
If you already know the hashtag you want to search for, there are two main ways to search for it; a simple search or by typing it directly into the URL.


How hashtags work on Instagram
An Instagram hashtag also ties the conversations of different users into one stream, just like Twitter and Facebook. If Instagram users who are not otherwise connected to one another talk about the same topic using a specific hashtag, their posts will appear in the same stream.

How to use hashtags on Instagram
If you want to get involved in the conversation or start your own, use a hashtag and publish it from a public account that includes the hashtag.

How to find hashtags on Instagram
The only way to search for a hashtag is through a simple search. You can do a simple search and toggle your results by ‘Tags’.

Did you know? While hashtags did not actually get popular (with the help of Twitter) until after 2007, they were actually first used during the late 90s to categorize items into groups on IRC (Internet Relay Chat).

Spotlight: ARRI Lighting Workshop


Learning from the experts is always a great experience, and our students got a hands-on experience of it yet again.

ARRI Delegates from Germany Mathias Gentsch and Dennis Jackstein, were at the AISFM Campus conducting a Workshop on Lighting. The Workshop was conducted at the Mandwa House Set at Annapurna Studios. Mathias Gentsch is currently the Head of Services at ARRI. Dennis Jackstein, a trainer at ARRI, accompanied him. Stefan Nitsche, Sales Director at ARRI was also present during the session. The students learnt not just about the lighting equipment itself, but also about how it can be used in several different settings and scenarios to create unique and desirable shots.

Mathias & Dennis covered quite a few areas with context to lighting during their sessions at the Workshop. Some of these areas were, High Speed lighting techniques, The M-Series M90, Daylight and Skypanels. Lighting is a very essential component for a DoPs vision to reflect on screen, so the workshop was also conducted for a few DoPs working in the industry currently.


During the workshop, the delegates put emphasis on LED lights becoming a substitute for the usual Tungsten lights used by filmmakers. Speaking to us about how lighting equipment and techniques have changed worldwide over the years, Mathias Gentsch said “a reflector can be a substitute for a lens and the industry nowadays uses more of LED rather than tungsten lights because of its efficiency.”

Live lighting experiments were set up in three rooms with different equipment and serving different objectives. The German delegates spoke at length about various lighting scenarios and captured the attention of the attendees during the workshop, who were fascinated by the transition in the concept of lighting and the way it has impacted filmmaking.


As the technology in every field has progressed at a rapid rate, LED lights have an added advantage of saving energy whilst providing the desired output. During the second half of the workshop, the students and the DoPs were divided into groups and were demonstrated on understanding the functionality of the lighting equipment.

The students of AISFM were interactive, and the workshop peaked their interest to know about the process of lighting in precise detail. As learning can broaden the horizon in an individual’s perspective, this workshop was definitely a valid experience the students needed to master their craft in filmmaking.


The Birth and Rise of Snapchat – A Player in the Big League!


Possibility is, you have heard of Snapchat by now. In fact, you may be even the loyal “Snap-chatter” using it! Snapchat started out as a Social Tool catering to a high school goers dream when it comes to privately sending photos not meant for everyone else, solely meant for private sharing. In the world of digital viewing and social media, there is a constant entry of programs with new concepts and ideas being put online. Making one that sticks is the tricky part. The social world that is dominated by Facebook, Twitter and Instagram makes it tough for other applications to cut through the clutter and claim it’s spot as a social media success.

Snapchat is a simple Photo/Video messaging app. It does allow us to send a variety of photos and videos to specific people, or to anyone who is on our list. What gives an edge to it as an app? Those pictures and videos disappear after 24 hours – gone! Or even 10 seconds. Try to take a screenshot of it, the other side will get a notification. The entire concept of Snapchat revolves around, to showcase life as it happens. While there are no ‘like’ and ‘heart’ buttons involved, you can keep a track on how many people have viewed your ‘Snap Stories’ every day; they can reply back just the same way.

Snapchat initially gained popularity with a younger crowd. High school goers and college students brought the app to the limelight. Snapchat in the later years has stepped out of its shadows of being misused by the kids and has now become innovative, effective and an exciting social media tool for people and also a business tool for businesses likewise. Having over 7 billion video views every single day, it’s no wonder why you have not only heard of Snapchat, but why so many businesses want to know, what it’s all about.


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When discussing companies that embrace the opportunity that Snapchat offers with communication, Taco Bell quickly recognized the potential of Snapchat, as it could offer a more exclusive experience than platforms like Facebook, Twitter or Instagram. It was one of the first companies to begin Snapchat as a tool in reaching its target audience. Over 71% Snapchat users are between the ages of 18-34, where only 16 % of the same groups use Facebook on a regular basis.

Another USP that Snapchat offers is, the content that an individual posts becomes extremely valuable. Compared to other social media platforms where users are scrolling through feeds and not absorbing all the content that is being displayed, Snapchat on the other hand, forces users to pay attention, as the photo/video is gone for good. If the aim is to stick a product or an idea in the consumer’s mind, Snapchat flawlessly paves a new way to do so.

Snapchat is the perfect outlet for a business to really spread its wings, creatively, and will probably end up being one of your favorite apps if you use it properly. The trick is all about adjusting your Snapchat stories to fit your business, and plenty of global businesses are jumping on board, believing in the potential of Snapchat and the reach it has to offer. The featured section of Snapchat offers the content from these global businesses sending out their content using Snapchat on a daily basis viewed by billions. Some of the names of these global businesses are seen in the featured section are as follows:


  • MTV
  • b/r
  • CNN
  • Food
  • Refinery29
  • Comedy Central
  • Daily Mail
  • Brother
  • Tastemade
  • Mashable
  • BuzzFeed
  • National Geographic
  • People
  • Cosmopolitan

Even global events all over the world happening at the time, are in view for everybody using Snapchat. As a combination of all the stories taken of the event are merged into one, for an intimate viewing experience for the app user.

Snapchat: Evolution with Technology

Introduction of Augmented Reality: One of the most innovative features that Snapchat cleverly introduces in its functioning is the camera filter’s combination with a number of filters changing the current picture in a witty way. Snapchat has made augmented reality an everyday part of Snapping.

Hold your thumb on the Snapchat camera. It scans your face. Next, just a right swipe of your finger and keep scrolling to see the variety of filters Snapchat has in store for you. For videos, they have a couple of good features to play with the edit; the slow-motion, the fast-forward and the reverses are other “cool” bunch of features, the application offers.

With even voice changing features, it gives an added effect to the picture consisting of Augmented Reality. It’s fun, succeeds in giving a laugh and if done too much get’s irritating. But nonetheless, this feature works in favor of Snapchat and is in room for further advancement in the coming year.

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According to the recent updates in 2017, Snapchat has close to 150 million daily active users. IPO with a valuation of 20 billion, Snap Inc. is making it hard for the other platforms to keep up. Facebook has been trying hard to keep up with the rise, looking to introduce face-filters for its photos. Instagram now has Stories. To keep up, even WhatsApp might have the Stories feature soon. Snapchat is a perfect example of a journey that got what it deserved by playing all their cards right. Snapchat will be remembered for a revolution; it has evolved and will evolve extensively, in the coming future.

Oscars Nominations for 2017


Come January and the entire entertainment fraternity, of course with fans included, around the world eagerly await the Academy Awards. Interest levels are high and it reaches a crescendo up to its telecast in February, when millions of movie lovers worldwide tune in to watch the glamorous ceremony.

Considered the highest form of recognition, The Academy Awards or ‘Oscars’, recognizes excellence in cinematic achievements. Did you know that the awards ceremony was first broadcast to radio in 1930 and televised for the first time in 1953 making it the oldest entertainment awards ceremony in the world.

The much-awaited and coveted list of nominees for the Oscars 2017 is finally out! La La Land is the leading contender for the 89th Academy Awards with a record-equalling 14 nominations. This includes nominations in each of the big four categories: Best Picture, Best Director for Damian Chazelle, Best Actress for Emma Stone and Best Actor for Ryan Gosling. Only All About Eve and Titanic have been nominated as many times in the past.

The winners will be announced at a ceremony in Los Angeles on February 22. Check out the list of nominations in the popular categories below. Who do you think will win?

Best Picture

Hacksaw Ridge
Hell Or High Water
Hidden Figures
La La Land
Manchester By The Sea

Best Director

Denis Villenueve – Arrival
Barry Jenkins – Moonlight
Damian Chazelle – La La Land
Mel Gibson – Hacksaw Ridge
Kenneth Lonegan – Manchester By The Sea

Best Actor

Casey Affleck – Manchester By The Sea
Andrew Garfield – Hacksaw Ridge
Ryan Gosling – La La Land
Viggo Mortensen – Captain Fantastic
Denzel Washington – Fences

Best Actress

Isabelle Huppert – Elle
Ruth Negga – Loving
Natalie Portman – Jackie
Emma Stone – La La Land
Meryl Streep – Florence Foster Jenkins

Best Supporting Actor  

Mahershala Ali – Moonlight
Jeff Bridges – Hell Or High Water
Lucas Hedges – Manchester By The Sea
Dev Patel – Lion
Michael Shannon – Nocturnal Animals

Best Supporting Actress

Viola Davis – Fences
Naomie Harris – Moonlight
Nicole Kidman – Lion
Octavia Spencer – Hidden Figures
Michelle Williams – Manchester By The Sea

Original Screenplay

Hell Or High Water
La La Land
The Lobster
Manchester By The Sea
20th Century Women

Original Score

La La Land

Animated Feature

My Life As A Zucchini
The Red Turtle

Best Foreign Language Film

Land Of Mine
A Man Called Ove
The Salesman
Toni Erdmann

“The Fall Guy”, Bob Brown visits AISFM


Bob Brown was at the AISFM Campus addressing the students and sharing his experiences about the time he was working as a stunt man and later a stunt coordinator in a numerous set of Hollywood projects, including both film and television. Bob is also a World Champion professional high diver.

A stunt coordinator is usually an experienced stunt performer hired by a TV, film or theatre director or production company for stunt casting (i.e.) to arrange the casting (stunt players and stunt doubles) and performance of stunts for a film, TV or a live audience. He has been nicknamed “The Fall Guy” as he is known for his high falling stunts.

With a vast number of films, from 1985 to 2017, Bob is one of the most experienced professionals in the business having an experience of over 30 years. He has had a successful transition from being a stuntman, to a stunt coordinator to a second unit director and then a director/producer of his first feature film called “Urban Games”, but he enjoys doing stunts the most.


Bob started off with an introduction about his field of work and engaged in a Q/A session with the students, speaking about his process as a stunt coordinator, while having different experiences on different films. As he has been in the industry for quite a bit, he follows his set of methods and techniques to get the output required by the director.

Filmmaking being a collaborative process, Bob and his team play a vital part in the sequencing of stunts, ensuring the actor’s safety and delivering the product as per the vision of the director. On the job, he ensures enough rehearsals are done to make the shot seem realistic.

Bob has constantly been experiementing on the move, travelling to different parts of the world and contributing to the process of filmmaking, in a global way. As the job requires a passion for the risk and threat, Bob was always, from his childhood interested in watching action movies and found the movies really fascinating.


He draws his inspiration for stunt ideas and moves from Jackie Chan. Inspired by video games, playing them gives him a lot of ideas on thinking of a new stunt. With a technical point of view, he does prefer long takes and is also a fan of a scene with multiple cuts, if executed perfectly. As he is also well versed with editing, he endures the added advantage of knowing what he wants, right in his head.

He also spoke about the other side of the industry where a few stunt coordinators can offer a lot but with the risk of safety. Bob has the right mindset for choreographing stunts realistically and safely with the use of the “right” equipment. He also spoke about VFX and it’s relevance in the idea of any stunt. He feels the need of a healthy working relationship with the DoP and the director to be very essential for creating something great on screen.

Sets of videos of his sequences were shown to the students throughout the interaction. You could see the versatility, in his body of work as each sequence had an extra edge to it; from integrating an animal in an action sequence, or blowing up cars, or the kick-punch sequences with an accurate sense of choreography. Speaking about the difference in TV and film, he says, “After a TV sequence, I don’t get that feeling of ‘Oh! I did it!’” He enjoys doing film sequences better as the scale of it is much larger in size, he said.


Bob believes a stunt is as good as the preparation put behind it. He is also a fan of shooting on film over digital as film is richer and has more texture. Emphasizing on the rehearsals is a key to his success as a coordinator, he said. He was also a stunt double for Jim Carrey and encourages the idea of safety and professionalism.

Talking about his journey on how it was when he started out he shared instances where he donating blood from time to time for a few dollars. With 150$ in his pocket and the willingness to go behind his dream he moved his way up slowly and steadily getting noticed by all the studio heads. His recent body of work includes movies like XXX: The Return of Xander Cage, Pixels, San Andreas, Captain America: The Winter Soldier, The Lone Ranger, Modern Family, Transformers: Dark of the Moon, Percy Jackson & The Olympians: The Lightning Thief and many more.

The students were very interactive and discussed many topics with him and had a witty exchange of opinions. As Bob started out with having no film background and made his way up with sheer passion, he says, “Education always prepares you for what you are up against. It’s great that students can get an education in Film and Media prior to their work, as it makes them ready for it. Like being on a set, and knowing the functionality of it.”

A dozen tips on how to get a job using social media


Social media has made it all the more easier to find a job, and the right one at that! It connects you to the right people who can help you get your dream job. Of late, more and more companies are hiring people using social media and so are young professionals using it to find ‘the’ perfect job.

Sure, most people know how to use social media in their personal lives, but not many realise that it has a lot of power to make or break your job search. Studies have shown that most (92%) companies are using social media for hiring and hiring managers will check out a candidate’s social profiles.

To compete in this new talent marketplace, you need to understand who you are, what differentiates you and also establish your personal branding online. Searching for jobs ‘the right way’ on social media should be a big time part of your job search strategy.


So, how should you tap into the power of social media to make searching for jobs easier? Well, worry not. Here are all the tips you need to use on every platform out there to your advantage.

  1. Establish your social presence
    Before you start searching, put your best foot forward and the first step is to identify your goals and objectives. Make sure you know what you are going after, before you start posting, ensure you know how each platform works, what you are posting and what your objectives are.
  2. Get relevant online
    Now that you have created your amazing social profiles, it is time to start creating a persona that will showcase who you really are and help you get more out there.  Putting up the right information is much more difficult than creating your profile itself. You can have the greatest looking profile in the world, but if it’s not relevant, there is no point.  blog_2
  3. Start searching
    Nearly all companies are using social media at some point in their hiring process. Visit the popular job portals, sign up to receive emails alerting you to new postings that meet your criteria, such as location or keyword and save time by focusing on sites that list openings exclusively in your area of interest.
  4. Reach out to people
    Many job-seekers waste their time networking with people who can’t really help them. Instead have a target list of companies likely to have jobs you are interested in based on your industry and job function and focus your networking activities on reaching the decision-makers in those companies. Send an intro email that describes how you met the person, describe your background and career goals and request for help. If you don’t get a response within three days, call that person and follow-up on the email you sent. Stay in touch with them and as you keep reaching out to and meeting with more and more decision-makers your network will grow larger and larger.
  5. From online to interview
    The key to landing a job is turning your online connection into a real-life interview. It would be ideal if you had the interview in person and not by telephone or on Skype or FaceTime, because a face-to-face meeting will give the interviewer the best chance for getting to know you and you will too. blog_1
  6. Make sure it is squeaky clean
    We hope you know this one already but nevertheless we will mention it. Make sure any public information on your various profiles is super clean. This definitely does not just mean profanities; you should also consider removing articles that are politically divisive or could be considered offensive and the like.
  7. Don’t be out there on everything
    Do not have an account on everything, being active on social media doesn’t obviously mean opening an account on every platform possible. It is much better to have an up-to-date account on one or two platforms than have many that you haven’t even looked at in years. It would help to have a LinkedIn account for obvious reasons, and a Facebook or Twitter; beyond that, see what is important for your industry and make one. blog_5
  8. Your real name
    Much as tempting as it may be, do not pick a punchy nickname or handle when making your profiles. Keep it simple and use your real name. This is not just professional but will also help people find your profile when they search for your name. If you have a common name or go by a nickname, make sure to choose a consistent name you will use across platforms and have your real name somewhere on each account.
  9. Keep your image consistent
    It would be good if you have a friendly, clear, latest and professional image across all platforms. If you are not sure, what ‘professional image’ looks like, just take a look at what the people in your industry are wearing and do the same. It will do well for your professional image too.
  10. All accounts in one place
    A personal website, professional blog or landing page is a good option or you could link them all from your LinkedIn profile, to create a central hub where you can collect all your presences around the web.  This will help hiring managers or potential contacts search for you on social media for potential jobs, and they can easily find all the profiles you want them to see. blog_3
  11. What’s your plan?
    Just like you check your Facebook and Twitter accounts; it is a great idea to check LinkedIn every day in the same way. To help keep yourself on track, come up with a plan for how often you will interact with LinkedIn. Keep checking and updating your profile regularly with the latest.
  12. Connect with people you know
    To increase your chances of getting a job faster, send people requests to connect on LinkedIn if you’ve interacted with them in some other way before; met at a networking event or sent an email back and forth.Follow people who work at your dream companies, it will help you get more information, when they tweet about job openings, helping you find them before other people do. It will also help you stay in the loop about the company and give you an edge during interviews. And maybe you can develop an actual connection by interacting with them, giving you a better shot at getting a job at the company.

Gone in 60 seconds!

Have  you ever wondered what goes on in the world wide web in one single minute?! Did you know that more than 400,000 tweets are sent on the internet and more than 300 hours of video are uploaded on YouTube every 60 seconds? Whoa! If you think that is a lot, then read on to find out more interesting facts.

Gone in 60 seconds!

The internet has become huge, gigantic, humungous and whatever you may want to call it; as you will see in this infographic covering the latest statistics on things that happen on the internet every 60 seconds! A minute might not seem like much in the life of the Internet, but this infographic busts that myth and shows you just how much happens in just 60 seconds.


Before we head into the facts and figures, here a little brief about the Internet itself. It has revolutionized the computer and communications world like nothing ever before. But did you know that the Internet today is a widespread information infrastructure, the initial prototype of what is often called the National (or Global or Galactic) Information Infrastructure? Did you know that the first recorded description of the social interactions that could be enabled through networking was a series of memos written by J.C.R. Licklider of MIT in August 1962 discussing his ‘Galactic Network’ concept. He envisioned a globally interconnected set of computers through which everyone could quickly access data and programs from any site. In spirit, the concept was very much like the Internet of today. Hmmm, interesting, isn’t it?!


Infographic courtesy: GO-Globe Web Design Company

In roughly about the time that it will take you to read this blog post there, this is what would have happened, is happening and will happen on the internet every 60 seconds!

  • More than 2,315,000 searches on Google
  • 3,125,000 likes and 243,055 new photos are uploaded on Facebook
  • More than 3,000,000 items are shared on Facebook
  • Around 56,000 photos uploaded on Instagram
  • More than 430,000 tweets sent on Twitter
  • More than 2,700,000 video views and 139,000 hours of video watched on YouTube
  • More than 300 hours of video are uploaded on YouTube
  • More than 280,000 snaps sent on Snapchat
  • 44,000,000 messages processed, 486,000 photos and 70,000 video messages shared on WhatsApp
  • 9,800 articles pinned on Pinterest
  • More than 195,000 minutes of audio chatting on WeChat, More than 21,000,000 messages sent on WeChat
  • More than 100 new domains registered
  • More than 95,000 apps downloaded on Android
  • More than 48,000 apps downloaded on iPhone
  • More than 140 submissions on Reddit
  • More than 18,000 matches made and 972,000 daily swipes on Tinder
  • More than 69,500 hours of video watched on Netflix
  • 26 new reviews posted on Yelp
  • 120 new accounts opened on LinkedIn
  • More than 39,300 hours of music listened on Spotify
  • 14 new songs added on Spotify

Here’s the best for the last……….an unbelievable, astounding, enormous 150,000,000 emails are sent every minute!!!!!