Tap That App! 5 Must-have Apps for an aspiring PR Professional!


In the fast-paced line of PR communications, success depends largely on us moving with the ever-changing technology. We bring you five apps that bring PR into your pocket! Check them out…

  1. News Runner – It is called the Twitter of the ‘news world’. NewsRunner is the world’s first audio newsreader, which has the latest headlines ready for you, whenever you need them. It claims to be “the best thing to happen to news, after news itself.”
  2. Marketing 101 – This app helps you learn from marketing experts, the tips and tricks of this trade. With HD tutorials, articles by experts, hand-written articles by lawyers and options to download and print, this app will surely give your brand the boost that it needs.
  3. Flipboard – Visually appealing, Flipboard is a news aggregator that gives you the feel of flipping through a magazine. It curates content based on your selected interests allowing you to browse handpicked articles. You can also build your own personal magazines, and can even add your social network feeds including Facebook, LinkedIn and Twitter.
  4. The Facebook Pages Manager– Social media apps are an obvious necessity for PR professionals. The Facebook Pages Manager app helps you keep a constant connection with your audience, which is important for managing any crisis or opportune any moment. It also allows you to post new updates and photos, respond to comments and view or reply to private messages.
    fb page manager
  5. Pulse – In order to get hits, you need to know which issues are currently trending within your industry or target market.  The Pulse app puts all of your favourite blogs, magazines, social networks and newspapers in one place, that too for free! This is great for tracking emerging news stories, and also for sharing them with your audience via the app’s Facebook and Twitter integration.
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